Convenience stores

Convenience stores offer alcoholic beverages made in Ontario

TORONTO, Oct. 07, 2021 (GLOBE NEWSWIRE) — Local craft beer, wine and cooler producers need to expand in the wake of the COVID-19 pandemic and Ontario’s convenience stores have developed a solution designed in Ontario to make it a reality. The chain is calling on the Ontario government to allow convenience stores to sell Ontario-produced alcoholic beverages, helping provincial producers and improving choice and convenience for the thousands of Ontarians who visit the stores every day.

“Ontario’s convenience store industry is committed to helping local producers by selling 100% made-in-Ontario beer, wine and coolers by 2022,” said Anne Kothawala, President and CEO of the leadership of the Convenience Industry Council of Canada. “Our stores are ready to bring new retail opportunities to these small businesses that help them emerge even stronger from the pandemic.”

The CICC proposal will allow convenience stores to promote and sell these products, which would support local businesses and meet Ontarians’ desire for convenience. With 8,500 locations, the province’s convenience store network can remove barriers to entry for Ontario beverage producers and help them reach a larger market.

“Having the ability to sell our beer and seltzer at convenience stores will not only help us recoup lost revenue due to the pandemic, but will also allow us to continue to grow our business and create jobs within the community” said Jason Lalonde, co-owner of Carp’s Ridge Rock Brewing Company. “Our customers are already going to convenience stores, and it would be great if they could buy some of our made-in-Ontario beverages and save themselves a trip.

“COVID-19 has changed the way we all do business,” said Jes Nettleton, co-founder of Matron Fine Beer. “Opening this additional sales channel will help us in our recovery and make it easier for people to access our made-in-Ontario, Ontario-sourced beer.

“Throughout the pandemic, we have been in your corner and now we are asking the government to be in ours,” Kothawala added. “Ontarians want it. We are ready to offer it. It’s time to give the people of the province what they want while helping the Ford government deliver on a promise it made to voters.

Learn more about the CICC campaign at www.chooseconvenience.ca.

CONTACT INFORMATION
For more information, please contact: Anne Kothawala, President and CEO, Convenience Industry Council of Canada at (647) 242-3560 or [email protected]