DOYLESTOWN TOWNSHIP, PA — Another piece of the puzzle fell into place this month for Terrain at Delaware Valley University.
At its September meeting, Doylestown Township supervisors unanimously approved the intermunicipal transfer of a liquor license from Milford Township to Doylestown Township for the new home and garden store, cafe and the venue for the upcoming event next spring in the old Delaware Valley Market at 2100 State Route.
“We need this liquor license to proceed with this project,” Urban Outfitters attorney Francis Sullivan told supervisors.
He was joined at the meeting by Jennifer Calliagas, Director of North American Planning for Urban Outfitters, who briefly described the project and the need for the license.
“It is critical to our business that we have a liquor license,” she told supervisors, noting that the license is required to serve alcohol at the venue and in her cafe.
The DelVal course is the brand’s first in the Doylestown area. Terrain launched its flagship Glen Mills store in 2008 and opened a second Philadelphia area store in Devon Yard in 2018. Other Terrain stores are in Westport, Connecticut, Century City, CA, Palo Alto, CA, Walnut Creek, California and Bethesda, Md.
“The concept consists of a lifestyle home and garden center, a farm-to-table cafe and an event venue for boutique weddings and other occasions,” Calliagas said.
“Terrain focuses on what is fresh and seasonal. We love working closely with local farmers, so we’re especially excited about this location where we will have a partnership with Delaware Valley University,” Calliagas said.
Calliagas shared with supervisors a photograph of Terrain’s outdoor dining area in Westport, Connecticut, surrounded by plantings. “The nursery is next door, but we like to make sure everyone feels like they’re eating among the plants.”
She also shared photographs from inside the event building and the Glen Mills cafe.
“You can see in the photo the garden and farmhouse inspired feel with a kind of rustic and boutique feeling,” she said of the venue. The cafe, she added, features “a design inspired by greenhouses. The idea is that you are in a food environment where you really feel like you are in a greenhouse among the plants.
Calliagas presented the council with a copy of the cafe’s menu. “It changes seasonally depending on what’s fresh and local at that time. There is a selection of soups, salads, bowls and plates with greens and vegetables, fresh fish, different meats,” she said. “Hopefully we can use what DVU has fresh and available to us.”
She also talked about the café’s cocktail offerings, including a curated wine list, garden-inspired cocktails that will change seasonally, some local microbrews, and some non-alcoholic drinks as well.
“We also have a pretty strong coffee program. Throughout the day, people usually come in for a coffee while they shop. These are inspired by the seasons also throughout the year,” she said.
“Our menu includes brunch and full service dinner. Our customers expect to have a mimosa or wine with their dinner. And this is also an integral part of the event activity. Whether it’s weddings or parties, alcohol is an essential part of this business model. »